Thursday, August 17, 2017
Advertising & Marketing

Advertising & Marketing

Recent data from Google shows that more than 90% of searches for local businesses are through the online mode. Therefore, it is not enough, if a local business has a website...

Google celebrated their 14th birthday last month, and it's been a very prolific 14 years. From search engine to augmented reality and driverless cars, Google is everywhere, so let’s celebrate with...

Desktop Publishing or DTP is the use of computers to lay out text and graphics for printing in magazines, newsletters, brochures, etc. A good DTP system provides precise control over templates,...
Steps To Drive More Traffic to Your Blog via Linkedin

Generating higher traffic over your blog is often a daunting experience especially when you are among the novices. Most of the bloggers in their initial days really face hard time while...

Technology has enabled publishers to create tailor-made advertisements and target them to specific audiences. Superior ad-serving and revenue optimization platforms help to manage ad traffic across all channels and assess inventory...
Retargeting Campaign

It is every marketer’s dream to see advertising efforts culminate into increased conversions. Today’s digital world has bridged the gap between marketers and consumers so much, that marketers can now use...
team morale

As workplace undergoes many kinds of dramatic transformations, leaders must learn and manage the entire situation in a different way. To lift up morale and engagement within organization leaders have to...

In an era driven by consumers, consumer behavior studies are increasingly getting relevant than ever before. Brands are constantly competing to transform consumer experience. In order to gain some control on...
begin with a plan

Blogging can turn out to be an effective lead generation strategy if it’s done in a right manner. The majority of business organizations who hope to use content marketing in order...

With the proliferation of the huge number of smart devices, it sometimes becomes difficult for marketers to differentiate between persons and devices. It’s true that you and I use a variety...

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You often hear the axiom in business circles, that the customer is never wrong. You will therefore see those ringing bells over the consumer...